Brand Manager CHAT (German-speaking)
CTC Resourcing Solutions Alle Jobs anzeigen
- Basel
- Freiberuflich
- Vollzeit
- Supports the local delivery of the marketing programs and initiatives as per the strategic and operational plan, including digital initiatives to create comprehensive omnichannel customer engagement
- Is responsible for the marketing budget for the products under his / her responsibility in the country
- Works effectively with field-based staff (sales reps), responsible for training them on strategy, materials and other product-related capabilities as well as providing support for local programs and initiatives
- Manages external vendors / agencies and leads day-to-day operational projects
- Ensures key performance metrics are in place, tracking and reporting KPIs to enable adherence to and tracking of local marketing budget
- Tracks budget and acts upon performance metrics to increase marketing effectiveness
- Ensures that all marketing activities are in line with regulatory, compliance and legal requirements, helps set up and monitor governance processes
- Initializes and evaluates market research, market conditions, and competitor's data, extracting and implementing country-specific insights into the local marketing plan
- Builds sustainable relationships with thought leaders and professional societies
- Ensure cross-functional collaboration with Medical Affairs, Sales and other functions at the affiliate level as well as with the EUCAN region
- Ensure adherence to all relevant legal, regulatory, and healthcare compliance requirements, corporate policies, and procedures, and drive this culture in the local organization
- Relevant working/residency permit or Swiss/EU-Citizenship required
- University degree and scientific background preferred
- Minimum 2 years of experience in the pharmaceutical marketing
- Knowledge of the Swiss and/or Austrian market
- Experience in neuroscience or psychiatry desirable
- Analytical skills coupled with creativity and a well-structured working approach
- Excellent planning and project management skills with the willingness to drive projects
- Team player
- Strong in communication and presentations
- Fluency in German and English language
- Experience in office based specialty care is a clear plus
- Digitally savvy
- Excellent written and verbal communication skills